Perhaps effective communication was never more important than in these times of home office and virtual teams. What if you had a simple turn-key system for working remotely and still getting the results you want—with anyone? The difference between failure and success lies in how you communicate. Reboot your communication with this quick and simple system and boost your power—simply through effective speaking and listening.Frustrated by blame games, mistrust, endless meetings, lack of alignment, toxic colleagues, turf wars, and/or weak performance?All of these are a result of bad communication. Effective communication can resolve them.But most of us fly blind in our communications. Simply because we never systematically trained our speaking and listening muscles.Zweifel, former CEO, Columbia leadership professor and award-winning author of bestsellers like Strategy-In-Action, has trained and coached 5,000+ executives in the art and science of effective communication.Now he unpacks the toolbox he developed over three decades of working with CEOs and C-level executives and heads of state, but also slum dwellers in Haiti and India, to reveal the communication secrets of successful people.Communicate or Die is not just a bestseller—it’s your system to be a master communicator, take charge of negotiations or conflicts—in meetings, calls or texts—and rise to the top. Simply by how you speak and listen. “I am a huge believer in Communicate or Die. When people speak—and listen—effectively, they get better information, better strategic intelligence, and better results. Zweifel’s short book is absolutely essential for you and your people if you want tight championship teams.”—Steve Baird, Senior Advisor, Human Resources, UBSIn this action-packed, quick and fun read (communication fiascos can be hilarious!), Dr. Zweifel shows you:* The 4 key conversations to have anyone do what you want (without force or pushing). This killer-app helps build trust and negotiate win-wins.* How, in an age of mobile knowledge workers, to deepen the loyalty of colleagues and customers and have your team go into the trenches with you.* How to avoid the 4 Deadly Sins of Speaking and eliminate wasteful chatter—moving from gossip, complaints, judgment, blame or excuses to actions and results, with use cases.* The 7 levels of the Matterhorn of Masterful Listening® (listening is not like a light switch to turn on/off) to leverage the full repertoire of listening—a free commodity—to get what you want.* The secret power of master orators like Martin Luther King that you won’t find anywhere else: Listening to the listening, key to unstoppable leadership.* How to gain power in any conversation by reading between the lines.* How IBM, GE, Allied Signal and Abbott Laboratories built their listening muscle—perhaps their smartest investment—to turn their companies around.* A hilarious cookie-break: You can actually listen too much—massive misunderstandings between the sexes.* How to prevent communication fiascos at AOL, Bridgestone, DaimlerChrysler, Intel, Microsoft and Nike—even the miscommunications that led to 9/11, which Dr. Zweifel witnessed first-hand.* … and finally, how to troubleshoot —from mistrust to performance gaps. Including 6 keys for tackling toxic bosses and avoiding World War III.Read this book— it’s going to cost you next to nothing to read. You can substitute one evening of entertainment and make a difference in your life and work for years to come.” —Ali Velshi, Anchor, NBCDr. Zweifel’s clients pay $20,000+ for his workshops because it’s a high-leverage investment that yields 10X ROI. Read Communicate or Die today and, in a quick, easy and fun read, transform your capacity to get the results you want.